OPA 365.com will allow Live clients to offer the service free of charge to sellers, who will benefit from their property having a stronger online presence, allowing them to reach a far greater audience of motivated buyers. However, the agent can still coordinate viewings and will still act as the agent for the seller and retain their brand identity.
Tim Price, group sales & marketing director at The Live Organisation said: “We hope the launch of this free facility will allow agents to entice sellers to advertise their property in the most beneficial way possible. It is completely free for sellers to list and sell property, OPA365 charge the buyer a modest fee.
“Our message to our clients is simple, rather than lose your motivated seller to an auction house or another agent, offer them the option to add it into the OPA 365.com auction. The agent and seller have peace of mind knowing that exchange of contracts takes place immediately, a deposit is taken and completion occurs within 28 days. Once the completion has taken place the agent receives two fees; their full fee from the seller and an additional fee from OPA 365.”
Nick Statman, Director of Opanet Limited the Company behind Opa 365, said: “We are delighted to help Live enhance their offering to using online property auctions.
“After being constantly approached by motivated investors looking for BMV (Below Market Value) property. I decided what was needed was a portal for motivated buyers and sellers to meet, and with the added benefit of an auction process to facilitate the transaction. This way is the fairest way to establish a final sales price, you simply set the guide price and let the interest generated find the correct selling price.”
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Notes to editor:
The Live Organisation
The Live Organisation is the UK’s leading provider of residential conveyancing and, with one of the largest call centre operations within the market, employs 50 people to look after the 50,000 transactions it handles annually. As the market leader in supplying estate agency support services, The Live Organisation provides a range of facilities from conveyancing through to arranging gas and electricity suppliers to searches and surveys.